Microtips Technology
About The Client
Microtips Technology, established in 1990, is a leading global manufacturer and supplier of LCD modules. They offer several TFT display modules, Active Matrix, and Passive Matrix OLED modules, graphic & character monochrome LCD modules, and fully custom LCD modules. Microtips provides local sales & engineering support in America, Asia, and Europe. Moreover, they have manufacturing plants in Taiwan and China equipped with modern machinery.
Client Objective
Increase organic conversion Rate
The client wanted to increase the conversion rate implying improved ROI and generating quality leads for the business.
Increase engagement on Web Blogs (via content marketing)
The client wanted us to do good research on the trending topics and write web blogs that are informational, engaging, and can drive relevant traffic on the website.
Increase organic / referral traffic
They wanted the users to visit the website from the organic search results to have a precise intent, and answering to their queries, and increase their chances of conversions.
Enhanced search visibility / Brand Awareness
Our client wanted to enhance the online visibility to help in brand reputation and how business is perceived in the marketplace.
Improving Keyword ranking on Search Engines
They wanted to improve the keyword rank as it gradually takes the users to the information they are looking for.
Reach The Right Audience (i.e., B2B)
Our client wanted to target all the companies that require display modules and screens. They wanted to reach the people that are into the technology field of displays.
Solution
Website Deep Audit and On-Page Optimization
We did the accurate on-page analysis along with metatags, sitemaps, etc. And then we optimized the website according to the Google SEO guidelines.
Link building
We found relevant websites with good domain authority and created high-quality backlinks with activities like profile creations, PR, infographics, etc.
Regular SEO reporting
We offered monthly reports which included keyword ranking, traffic insights, all the activities performed by us, and all the backlinks created.
Relevant Content Writing and Posting
We did thorough research on every topic with relevant keywords and search queries. And wrote informative and engaging blogs, articles, press releases, web blogs, and timely posted them.
Results Achieved
The results we achieved from our strategies were some of the best that we all have seen.
testimonials